Showing posts with label wear. Show all posts
Showing posts with label wear. Show all posts

2014-08-13

Level Up - Android: How to get started with Android Wear and the Wearables Emulator

Recently, I started working on Android Wear for the first time. It's been fun playing around with the new platform and form factor. And, of course, the official Android docs that I read could be condensed further for absolute newcomers. So, in the typical fashion, I've created myself a cheat sheet that I would use next time I would want to learn the easiest way for how to best create Wearable apps.

I've open sourced all my code so far on GitHub. It includes how to first set up the virtual Wear device, connect to the handheld device, and how to have the app send and open a notification on the wearable.

https://github.com/danialgoodwin/android-wear

~ Danial Goodwin ~



2013-12-30

Brand Marketing: Free T-Shirts

When doing a free t-shirt promotion, it is better to make the wearer look good rather than make the brand stand out the most. Then, user will wear the shirt more in more prominent places.

Thus, it follows that more brand promotion will occur if it makes the user look better. So, if you have the money to give away free t-shirts, then spend a few extra dollars to ensure that initial batch of t-shirts gets used well.

Caveat: The uber-fans will wear anything.

~ Danial Goodwin ~